Lifetime Group gets life business, sells general - Good Returns
Lifetime Group gets life business, sells general - Good Returns
The Christchurch-based Lifetime Group has formed a strategic partnership with insurance brokerage Rothbury Group which see each one focus on its core strengths.
The two groups will work together and Lifetime will focus on life insurance and mortgages and Rothbury will do general insurance.
Under the deal Lifetime has acquired Rothbury’s life and mortgage businesses; Rothbury gets Lifetime’s general business and it has taken a cornerstone shareholding in Lifetime Group.
Rothbury, which is the fourth largest general broker in New Zealand and part of the ASX-listed Steadfast Group, has bought a 19.5% stake in the business valued at $4.5 million.
Market & Portfolio Update: July 2026
Early in the month, renewed tension in the Middle East briefly pushed Brent crude oil above US$100 a barrel, which lifted energy prices and brought inflation concerns back into focus.
Lifetime Book Club: Paradox of Choice by Barry Schwartz
In The Paradox of Choice, psychologist Barry Schwartz explores a curious feature of modern life: while freedom and choice are undoubtedly valuable, there can come a point where having more options makes decisions harder, increases our expectations and leaves us questioning whether we made the right choice at all.
From what to buy and where to eat to decisions about careers, relationships and money, Schwartz looks at the hidden mental cost of constantly comparing our options – and makes the case that sometimes, simplifying our choices can leave us better off.

